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Search Engine Marketing Workshops & Presentations

Jamie Low is available for speaking engagements for your next conference, seminar, or meeting.

Presentations can be customized to your specific organization or industry. Examples are highlighted below:

Keep Updated!
To receive announcements about upcoming events, join the "Search Engine Marketing Events & Announcements" list by sending an e-mail to announcements@SearchEngineMarketing.com. Or to make arrangements for a presentation or workshop for your organization, please contact Jamie Low.

Past Events & Speaking Engagements:

• SEO for Book Publishers
  
  @ O'REILLY Tools of Change for Publishing Conference:
  
  Tuesday, June 18, 2007
  Fairmont Hotel, San Jose, California
  
  Search engines are one of the primary ways readers can find your web site and your books. But rising through the result ranks—known as “search engine optimization” or SEO—is a nuanced process, fraught with easy-to-overlook details, technical jargon, and alluring options that can get you banned from the major search engines. This workshop will teach you SEO best practices, bearing in mind the particular concerns of book publishers, and point out the tempting tricks you should avoid.
  
  [Link: SEO for Book Publishers at OReilly.com]
  
  
• Search Engine Marketing: LIVE!
  Real keywords, Web site reviews, and marketing principles practically applied — right before your very eyes!
  Jamie Low, Founder, SearchEngineMarketing.com
  

Thursday, June 16, 2005
8:00 - 10:00 a.m. (FREE one-hour bonus session, 10:15 - 11:15 a.m.)
UC Davis Graduate School of Management
One Capitol Mall, Sacramento

For many of us, the world of Search Engine Marketing can appear complicated by misinformation, conflicting ideas and wild speculation about Google's secret sauce. Even to the initiated, it often seems as if there's just too much to keep up with. But it doesn't have to be that way. Now you can learn to make quick assessments that help you stop talking about search, and jump straight into creative solutions for your clients.

Join search engine marketing expert Jamie Low for a fascinating interactive session where we will tackle real-life search engine marketing problems selected from the audience, quickly running through the entire process of optimizing content right before your very eyes.

• Bring the World to Your Website:
  An Introduction to "Search Engine Marketing"
  
  Sierra College
  Roseville, California
  Saturday, April 17, 2004
  9:00am to 3:00pm
  
  
  An overview for business owners and webmasters that want to increase their website's rankings and identify traffic-generating opportunities on search engines such as Google, Yahoo and MSN search.
  
  

 

• Bring the World to Your Website:
  An Introduction to "Search Engine Marketing"
  
  Roseville, California
  Saturday, November 8, 2003
  9:00am to 3:00pm
  
  
  An overview for business owners and webmasters that want to increase their website's rankings and identify traffic-generating opportunities on search engines such as Google, Yahoo and MSN search.
  
  
  
  
• Zen Tech Radio on KVMR 89.5 FM
  "Computer & Internet technology demystified and brought down to Earth for your call ins and questions!"
  
  Nevada City, California
  Monday, May 12th
  1:00 pm to 2:00 pm
  KVMR hosts Paul Castro & Glenn Far welcomed Jamie on their show to field listener call-in questions about search engine marketing. Tune your radio to KVMR 89.5, Nevada City California, or listen to Zen Tech live on the web at KVMR.org.
  
  
  
  
  
  
  
  
• Bring The World To Your Website
  Sacramento, California
  Wednesday, January 8th • 12:00-1:15pm
  
  The Sacramento chapter of the American Marketing Association hosted SearchEngineMarketing.com's Jamie Low at this sold-out January membership luncheon at the Sacramento Hilton.
  
  
  
  
  
• Double your sales—without increasing your budget
  Chicago, Illinois
  Friday, December 6 • 10:00–11:00 a.m.

  Jamie presented at Ragan Communications' "Web Content Management Conference" in Chicago, highlighting content management issues from a search engine marketing perspective. Using what Inc magazine called the "Best Small-Business Website In America" as a case study, we illustrated how a California whitewater rafting outfitter doubled their sales in five years without raising their marketing budget. Jamie will highlight the company's use of "effective search-engine marketing tactics, unique link campaigns, free content and interactive tools, time and cost-cutting customer service functions—and more!".
  

  
  
• e-Commerce for Small Business
  Grass Valley, California
  October 11 - November 15, 2002
  The acclaimed "e-Commerce for Small Business" course returns this Fall. This class is designed for companies with existing websites that are ready to move to new markets and want to increase their revenues. SearchEngineMarketing.com's Jamie Low will be a featured speaker during this 6 week seminar. Seating is limited to 18 businesses. Call 274-8455 for your application, or visit the ERC website for more information.
  
  
  
• "The Top 5 Things You Need To Know About Search Engine Marketing"
  Roseville, California
  November 13, 2002
  Jamie will teach this one-evening class through the Sierra College Community Education program during the Fall 2002 semester. To read the full course description or to sign-up online, please visit the Sierra College Community Education website.
• Website Development
  Reno, Nevada
  September 28th - October 1st
  The National Association of Development Organizations provides "training, information and representation for regional development organizations serving small metropolitan and rural America." Jamie Low will present a two hour session that addresses "Website Development" for local elected officials and community organizations at their 2002 Annual Training Conference in Reno, Nevada.
  
  NADO's Course Description for the "Website Development" session :
  "Hear critical tips for developing an informative and user friendly website from content to visual presentation to how to list your website in a variety of search engines. This session is a must for any organization that is getting ready to develop a website."
  
  For more information, please visit Nado.org
  
  
• Get your Business Website Noticed
  Grass Valley, California
  Thursday, September 5th • 6:30 - 8:00 p.m.
  The Nevada County Economic Resource Council and the Sierra College Small Business Development Center are hosting this one-time seminar for Nevada County business owners looking to expand into new markets through e-Commerce channels. To register, please call 530-274-8455, download this PDF flyer, or visit the ERC website for additional information.
  
  
  
  
• Search Engine Strategies 2002
  San Jose, California
  August 12, 13 & 14, 2002
  Jamie presented on the "Small Business & Non-Profit Forum" at Internet.com's Search Engine Strategies conference in San Jose, California. Jamie addressed the topic of "building content on a small-budget" for search engine marketing projects. View the conference agenda online here.
  
  
  
  
• June 13th , 2002
  Jamie was recently interviewed by MarketingSherpa.com, a "'media company publishing useful news, Case Studies, and best practices data about Internet and integrated marketing for advertising, marketing and PR professionals." The interview is scheduled for publication in their "Consumer Marketing Biz" newsletter on Thursday, June 13.
  
  
  
• May 10th , 2002
  "Search Engine Friendly Website Design"
  Scheduled for the last half of the semester, Sierra College's Professor Allyn Carman hosted Jamie for a special presentation for her aspiring students in "Website Design" (AAD 85).
  
  
  
  
• April 11th, 2002
  Jamie will be presenting "The Top 5 Things You Need to Know About Search Engine Marketing" at the Sierra Macintosh User Group in Grass Valley, CA.
  
  Geared to the web professional, this two hour presentation gives a behind-the-scenes look at the workflow of Search Engine Marketing, including how to identify effective keyword phrases, the do's and don'ts of "search engine friendly website design", how your submitting and linking strategy affects your rankings for specific keyword searches, and specific steps you can take to improve your site's rankings.
  
  
  
• March 27th, 2002
  The Sierra College Small Business Development Center is hosting a six week course in e-Commerce for Nevada County business owners.
  
  During the final day of the class, participants will be exposed to Search Engine Marketing issues for the Small-Business, using case studies and online demonstrations to illuminate specific steps business owners can take to increase their rankings in Yahoo, Google, AOL and MSN.
  
  
  
  
  
  
  
  
  
• February 5th, 2002
  "The Top 5 Things You Need to Know About Search Engine Marketing" at the Sierra Macromedia User Group in Auburn, California.
  
  Geared to the web professional, this two hour presentation gives a behind-the-scenes look at the workflow of Search Engine Marketing, including how to identify effective keyword phrases, the do's and don'ts of "search engine friendly website design", how your submitting and linking strategy affects your rankings for specific keyword searches, and specific steps you can take to improve your site's rankings.
  
  Please visit the Sierra MMUG website for more information.
  
  
• March 4th, 2002
  Jamie presented Inc magazine's "Best Small-Business Site in America" at the Search Engine Marketing "Case Studies" panel at the Boston Search Engine Strategies Conference on March 4th. Read more about Jamie Low on the Search Engine Strategies website.
  
  
  
  
• November 14th, 2001
  Read the summary of Jamie's presentation at the Dallas Search Engine Strategies conference in a special report on SearchEngineWatch.com.
  Read Robin Noble's report on Search Day.
  
  
  
  
  
• November 9th, 2001
  "Search Engine Friendly Website Design"
  Scheduled for the last half of the semester, Sierra College's Allyn Carman hosted Jamie's "Search Engine Friendly Website Design" presentation for her aspiring students in "Website Design" (AAD 85).
  
  
  
  
  
• November, 2001
  Inc Magazine awards Jamie's client, All-Outdoors California Whitewater Rafting, the prestigious 2001 Web Award: "Best Small-Business Sites in America" for General Excellence, Customer Service, Return on Investment and Marketing. Read the article at Inc.com.